The 21st Century World is doubtlessly being ruled and largely shaped by internet/internet-driven technology. A very dominant sector is the mobile and web app which is shaping every other business and their quest for digital transformation.
A recent major attestation to this fact is the transformation of Outlook into a progressive web app by Microsoft on realizing its beneficial role as a mobile app that’s increasingly connecting with users.
Industries and organizations at all levels have shifted their attention to determining the best ways to leverage mobile and web-based technologies towards improving efficiency, connecting with customers as well as engender engagements towards their goods and services.
A recent release by Statista shows that the mobile app industry is among the leading sectors with strong indications of a long time upward trend and predicted to generate around $189 USD and above in revenue in 2020. This is an indication that firms are increasingly realizing the importance of digital transformation and consequently taking hold of it for the growth of a business. It is strongly advised that if companies in India must operate at par with their counterparts across the globe the time to catch up and integrate digital transformation is now.
Apps development and deployment aren’t enough for businesses to make the greatest impacts on their transformation. They need to incorporate the latest available technologies to improve audience and customer’s appeals within these applications to achieve the right engagement.
The drive for digital transformation is moving firms into looking for better and highly advanced mobile and web apps that will give them a firm footing in the business. Digital transformation requires keeping up with the latest and relevant mobile and web technologies with keen attention to trends for companies to make the greatest effect.
Below are technologies that support digital transformation in web and mobile application development:
5G technology is predicted to cover over 65 percent of the world’s population by the year 2024 and beyond. This will mean translate to the following:
- Unprecedented speeds in file transfer no matter how bulky
- The latency between low and zero
- Unprecedented and amazing speeds and accessibility
- Wider adoption of Internet of Things
- Applications adapted to smart city lives
- Greater adoption of remote monitoring of industrial areas and greater automation
- Greater accessibility of health care by the use of machines
- Enhanced user experience
- Greater flexibility and deployment of machines in military
- Greater deployment of machines in the agricultural sector
- Increased availability of driverless vehicles and other aspects of transportation.
5G is promised to provide over a hundred times the speed of 5G and that means a lot of carrying capacity with unimaginable capabilities. This also provides a great opportunity for mobile app and web developers to leverage the advantages provided by technology and create applications with extremely fast response times of delivery and very high performance which are two objectives any business must consider when embarking on digital transformation.
With companies like Ericcson aggressively pushing the growth of the 5G technology and more companies and countries buying into the idea, it’s only a matter of time-a short one for that when the technology will gain wide acceptance and deeper penetration into the societies. This is sure to severely counter the few challenges such as security concerns, updating app versions to accommodate the technology, infrastructure as well as installation deterring its progress presently.
Beacon technology is one that allows companies to create context-based experiences for their users within and around their physical store.
In the last couple of years, Beacon Technology has been on upward acceleration and presently witness exponential growth. This concept was originally used by retailers to attract customers and increase patronage by merely installing the device to display limited-time offers and discounts. Businesses such as grocery stores, restaurants, salons, retail stores, bear parlor, etc. usually deploy the device. Beacon creates a bridge between the digital and physical dimensions of business by way of helping users locate the physical locations of business outfits.
A forecast by Global Market Insights predicts that Beacon Technology will reach $25 billion by the year 2024. One great feature of this technology is the ability to enable users to communicate in real-time when they are in close proximity in any given area.
There is a strong indication that the iBeacon owned by Apple will dominate half of the entire market by 2024 enabled by the platform’s large-scale adoption by major players who will implement Beacons with the aim of achieving digital transformation based on location awareness.
Devices interconnectedness is the main attraction of digital transformation. This in fact is what businesses are leveraging on owing to its far-reaching ability.
As enterprises widen their connectivity more applications flood the market. This is so because smartphones have become the bridge between people and the super-intelligent systems with mobile apps as the links on various platforms.
IoT applications make possible the adoption of various high-potential uses like:
- Smart home appliances and their various applications
- Autonomous vehicles
- Traffic sensors, wearables, etc.
- Enabling device and asset management in firms with large warehouses
- Analytics and data aggregation on the go
The I.D.C estimates the IoT market to reach to about $7.1 trillion by 2020. This indicates an aggressive upsurge that is most likely to continue for as long as the foreseeable future.
With the quantum increase of the Internet of Things in several industries particularly the mainstream ones, businesses and cities will always leverage on its huge potentials for digital transformation.
AI and ML
Google’s launching of its “Google Duplex”, an AI program that has the capability to make calls, book appointments as well as engage in discussions points to the fact that AI and ML are already taking the lead in mobile app development in 2020. With IDC’s projection that global funding will rise from $35.8 billion in 2019 to over $79.2 billion in 2022, it is clear that companies are certainly appreciating the importance of as well as leveraging on the potentials of AI for digital transformation towards business growth and market dominance as they implement smart solutions and also devices to achieve real-time decision making, and analytics, too.
Already many companies in notable industries such as healthcare, finance/accounting, sales and marketing have embraced the AI and ML technology in their innovative drives towards digital transformation. Predictions by McKinsey already shows that by 2030 over 70% of companies will adopt AI in one form or the other particularly in the areas of advanced machine learning, computer vision, virtual assistants, robotic process automation and natural language.
Augmented Reality/Virtual Reality technologies thrive on the innate desire of man to have a feel or some form of experience before coming to the final decision of making a purchase. We always want to feel or experience a thing before actually buying it. This may also be associated with our desire to once in a while have some outer body experiences or to somehow bring our imaginations to life. AR/VR brings utopic situations close to reality in a way.
They are increasingly being adopted in military and commercial uses. Commercial/military pilots deploy them in their training, gamers love it. Various simulation techniques adopt them to enhance learning and experience.
Already Statista in its recent prediction has strongly indicated that the AR/VR market size will reach $160 billion by 2023.
Web-based and application development companies in India are getting more sophisticated in their design features to accommodate global best practices in a bid to compete favorably on the global level. Regions such as Kolkata are expected to gradually experience growth in web and app developer companies as years roll by particularly with the emphasis being shifted away from the traditional style of business practices with its various limitations which were brought to the fore by the coronavirus pandemic that ravaged the first quarter of 2020.
With digital transformation and automation, businesses are better positioned to remain afloat in the face of any form of disaster and the mobile app and web development technology add acceleration to the entire process.